The money: Why Republicans, Democrats, and political action committees ignore black voters …

Strategic Communications

A couple days ago, a 63-year-old black woman called into director/producer Tariq Nasheed’s show suggesting that blacks take a crowd-funding approach to reparations specifically and black political empowerment in general. 

The caller suggested that blacks, rather than waiting on reparations, start a crowd-funding project that raises five dollars from each person in the 40 million plus black community.  The caller also took issue with the term, “white supremacy”.  She argued that she did not see whites as superior and using that phrase only furthered that incorrect perception.  Rather, she believed that the phrase “white domination” was reflective of the actual power dynamic and relationship between American blacks and whites.

Mr Nasheed and a significant number of his YouTube followers hastily discounted her suggestions due to her religiosity and status as an older baby boomer. They also further discredited her idea on account of the very small amount of money (thirteen dollars) garnered by her crowd-funding attempts. Mr Nasheed and a significant number of his supporters also took issue with the caller’s argument that white dominance was a better assessment of the power relationship between blacks and whites than white supremacy.  He argued that she was splitting hairs on semantics and that the reality of the political and social environment is one where whites are calling the shots making the use of the phrase “white supremacy” an appropriate one.

I usually do not leave comments on YouTube videos but felt compelled in this case.  This is what I wrote:

 “Domination” and “supremacy” are not the same. To dominate is an action; to rule or control by superior power. To be supreme is a place; a position of high rank or power. You use a tactic, domination to achieve a strategic position, which is supremacy. The distinction goes way beyond semantics. If you believe whites are “supreme”, then getting them out of that position entails anticipating and directly attacking their tactics for domination. Acknowledging the differences between “supremacy” and “domination” will help to refine your tactics.

From a strategic communications view, the narrative that whites are superior or supreme only engenders apathy amongst blacks.  Sitting in a position of resignation is not where you want to be strategically.  You only set yourself up for further abuse due to sitting in someone else’s narrative.

Blacks can’t afford to be naïve as to where they sit in the power dynamic.  Realizing that no one should be held to sit in a position that is “superior” to them is one thing, but taking the appropriate actions to mitigate positioning is another.  Blacks should be taking practical actions to influence political behavior to their benefit.  The caller’s investment approach is one such pragmatic action.

Investing in influence is a major tactic in the political industry.  You can’t influence the vote or any policy without funding action.  This is the language that the Democrats, Republicans, and political action committees recognize and are receptive to.  Blacks have yet to come to terms with this reality.  While blacks are very good at using social and traditional media to share the “pain and suffering” and “white supremacy” narrative, blacks are deficient when it comes to funding the necessary tactics that make a dent in influence.

Blacks rather be led by media entrepreneurs hawking product versus approaching the political industry for what it is: a political venture capital system that seeks out candidates that can provide the highest political returns.  Priming that system requires making an investment.

 Alton Drew

22 May 2022    

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